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Social interface is a concept from social science (particularly, sociology of technology). It can be approached from a theoretical or a practical perspective. As a concept of social interface theory, social interface is defined by Norman Long (1989, 2001). In 2001 his revised definition was: In other words, interfaces are the areas in which social friction can be experienced and where diffusion of new technology is leading to structural discontinuities (which can be both positive or negative), the interface is where they will occur. Long continues to say that: Identifying these interfaces and analyzing their effects shows how they are changed by everyday life, and how in return everyday life is changed by the interfaces.〔Long, N. 1992. From paradigm lost to paradigm regained; the case of actor-oriented sociology of development. Pages 16-43 in N. Long and A. Long, editors. Battlefields of knowledge: the interlocking of theory and practice in social research and development. Routledge, New York, New York, USA.〕〔Arce, A., and N. Long. 1992. The dynamics of knowledge: interfaces between bureaucrats and peasants. Pages 211-245 in N. Long and A. Long, editors. Battlefields of knowledge: the interlocking of theory and practice in social research and development. Routledge, London, UK.〕〔Douthwaite, B., N. C. de Haan, V. Manyong, and D. Keatinge. 2001. Blending "hard" and "soft" science: the "follow-the-technology" approach to catalyzing and evaluating technology change. Conservation Ecology 5(2): 13. () URL: http://www.consecol.org/vol5/iss2/art13/ 〕 As practical concept of social interface design, social interface is seen in the studies of human-computer interaction (in particular, its computer interface aspect). The basic thesis is that where a computer interface is more akin to another human, it can facilitate correct responses from users during human-to-computer interaction. Software that can provide such humanizing cues often does it by creating interface with human-like quality (such as giving recognizable gender to a software agent).〔Tourangeau R.; Couper M.P.; Steiger D.M., '' Humanizing self-administered surveys: experiments on social presence in web and IVR surveys'', Computers in Human Behavior, Volume 19, Number 1, January 2003 , pp. 1-24(24), ()〕 Studies are often concerned with how should such agents (like the Microsoft Agent) be designed to make them more appealing (is having facial expressions efficient, should the agent be anthropomorphic, and so on). 〔Michael A. Cusumano, Richard W. Selby, ''Microsoft Secrets: How the World's Most Powerful Software Company Creates Technology, Shakes Markets and Manages People''. Simon and Schuster, 1998, ISBN 0-684-85531-3, (Google Print, p.178 )〕 ==See also== * Interactivity 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「social interface」の詳細全文を読む スポンサード リンク
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